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Our "Not Just A Calendar" 2026–27 is almost here!

Not Just A Calendar 2026-27
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With over 1,510 working hours shaping your entire year, this calendar is designed with intention. Built from multiple perspectives, it helps you plan, track, and reflect month by month.

It's a functional design piece that fits seamlessly into your space while quietly keeping you accountable. Not just something you glance at, but something you use. Not just dates to check, but time to plan for.

Pre-order now and be among the first to own it.

FOR BRANDS THAT WANT TO STAND OUT, NOT JUST STAND BYStarWE GET THE MARKET. WE GET YOUR AUDIENCE. AND WE GET SH*T DONE.StarFOR BRANDS THAT WANT TO STAND OUT, NOT JUST STAND BYStarWE GET THE MARKET. WE GET YOUR AUDIENCE. AND WE GET SH*T DONE.
Business Strategy

Business Strategy

We dive into cultural signals, data and instincts to pull out insights that convert into ideas.

Branding & Design

Branding & Design

We don't do pretty for pretty's sake. We design campaigns & identities that actually work – online & offline.

Marketing

Marketing

We build, iterate, launch and stay. From zero to go.

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WHAT WE DO

We close the gap between what could be & what actually happens

We've seen too many smart founders and strong products stall because the brand, the strategy, or the story didn't keep up.

IN A NUTSHELL WE DO THINGS THAT MAKE PEOPLE STOP, THINK, FEEL, AND ACTStarIN A NUTSHELL WE DO THINGS THAT MAKE PEOPLE STOP, THINK, FEEL, AND ACTStarIN A NUTSHELL WE DO THINGS THAT MAKE PEOPLE STOP, THINK, FEEL, AND ACTStarIN A NUTSHELL WE DO THINGS THAT MAKE PEOPLE STOP, THINK, FEEL, AND ACT
From Raddi Connect to Circular Economy Partner
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From Raddi Connect to Circular Economy Partner

A long-term transformation from a neighbourhood raddi pick-up to a circular economy brand. We led the rename, visual + verbal identity, impact reports and citizen campaigns like the Diwali Dry Waste Drive to help ReCircle show up as a serious sustainability partner.

Brand StrategyBrand IdentityMarketingIPsCollaborations

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Turning Menus into IPs & Cultural Events

Seasonal menus like Summer in a Plate, Bohri Mohalla Ramadan and Chaat Party, plus collabs with Charoli, Symbai, Indu, Baagh Gin and more. Each was treated as an IP with its own story, design language and PR engine so campaigns delivered both culture and revenue.

Brand StrategyDesignIPsCollaborations
Turning Menus into IPs & Cultural Events

Building a Collaboration & Condiment Bar Engine
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Building a Collaboration & Condiment Bar Engine

Seasonal menus like Summer in a Plate, Bohri Mohalla Ramadan and Chaat Party, plus collabs with Charoli, Symbai, Indu, Baagh Gin and more. Each was treated as an IP with its own story, design language and PR engine so campaigns delivered both culture and revenue.

Brand StrategyMarketingIPsCollaborations

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A 14-Year Brand, Refreshed

A 14-year-old catering brand ready for its next chapter. We evolved Little Food Co.'s visual and verbal identity – and food IPs like Pocket Dosa - to position it as the go-to for warm, 'affordable luxury' catering and culinary experiences.

Brand StrategyDesignIPsCollaborationsMarketing
A 14-Year Brand, Refreshed
Know More

Because the potential of your brand means nothing without progress.

A strategy-led business and creative studio that helps brands launch, relaunch & stay relevant.

IN A NUTSHELL WE DO (THINGS) THAT MAKE PEOPLE STOP, THINK, FEEL, AND ACTStarIN A NUTSHELL WE DO (THINGS) THAT MAKE PEOPLE STOP, THINK, FEEL, AND ACTStarIN A NUTSHELL WE DO (THINGS) THAT MAKE PEOPLE STOP, THINK, FEEL, AND ACTStarIN A NUTSHELL WE DO (THINGS) THAT MAKE PEOPLE STOP, THINK, FEEL, AND ACT